HATE IS A VIRUS

“A near future, post COVID-19 dystopia, featuring consequences of error in human behavior, starring empowered Asian models – in face masks” That exact world came to Reinhardt’s mind as he woke up to a swarm of Coronavirus-related news pre-quarantine one Tuesday morning. Times felt uncertain, as the news highlights videos of Asian Americans all over the country getting harassed and assaulted left and right out of blame and hatred. Images of groceries running out of daily essentials and produces also spark the internet, raising a thought in his head. That same thought was the world he wanted to create, not to glamourize a pandemic, but to raise awareness. He personally thinks that, as deadly as it is to contract the Coronavirus, blame, hatred, xenophobia, mass hysteria, and the abuse of privilege is an even deadlier Virus. Photography & Creative Direction: Reinhardt Kenneth Special thanks to Haven City Market for the hospitality Producer: Thomas Bang 
Fashion Stylist: Michelle Wu Campaign Supporter: Michelle K Hanabusa at Uprisers World & Hate is a Virus 
Fashion: Special thanks to The Archives & Showroom featuring looks from Diana Couture, Michael Ngo, Kenneth Barlis, Gregory Kara, Zlatko Jovanovski, Weird Brain Creation, Roman Thevenin Paris
UPRISERS 
Lighting Director: Summer Wuerthner 
Make Up Artist: Eiko Watanabe 
Hair Stylist: Carisa Arellano 
Videography: Randy Vu & Joe Rojas 
Models: Mei Li Zheng at Mazza Models & Priscila Natalina 
Photographer's Assistant: Jenna Nikole & Rieannon